💠Composable Content | XS’ Issue #41
A Quick Look at Composable Content
What Is Composable Content?
Composable content, as Contentful describes, is digital content, such as words and images, that has been broken down into small but meaningful pieces and can be used in any combination across a variety of digital channels and customer experiences.
Composable content may also be referred to as modular content or modularized content. This means that you will spend less time searching for what you require and more time developing your greatest ideas.
What Does Composable Content Allow You?
In a world where content is increasingly digital, it's important to have a content strategy that can keep up. That's where composable content comes in.
Composable content is a flexible way of structuring content that enables users to free their content and make it endlessly reusable. By breaking content down into small, modular pieces, users can mix and match these pieces to create new content as needed—without starting from scratch each time.
This approach not only saves time, but also ensures that content remains consistent and easy to update.
As more and more businesses move towards a digital-first approach, composable content will become an essential part of any content strategy.
Rounding Up the Stack
Each and every week, hundreds of blog posts, guides, and playbooks are written, tens of podcast episodes are recorded, and tens of videos and webinars are produced in the digital experience space.
These are the most exciting content from last week that caught our attention, and we enjoyed reading, listening, and watching:
Blog Posts
How Localized Content Helps You Build Long-Term Customer Relationships
Let’s look at how localized content can create a long-lasting impact on your customers, regardless of where they live in the world:
How Localized Content Helps You Build Long-term Customer Relationships — www.applydigital.com
User-Centered Digital Transformation: Why People Are Key to Success
Instead of repurposing existing digital strategies, businesses should always ensure that their DX initiatives, tools, and design approach are uniquely tailored to their customers:
User-Centered Digital Transformation: Why People Are Key to Success — www.epam.com
What B2B Buyers Want, and Ways to Align Your Customer Journeys
B2B buyers are evolving their journeys — and moving the cheese along with them:
What B2B Buyers Want, and Ways to Align Your Customer Journeys — www.cmswire.com
How to Use AI and Machine Learning to Boost Marketing Data Management
Connect teams, evaluate processes and implement programs using AI and ML for data challenges:
How to Use AI and Machine Learning to Boost Marketing Data Management — martech.org
A Guide to E-commerce Re-Platforming: Everything You Need to Know
If you’re a retailer stuck with legacy systems, re-platforming your e-commerce solution is a good way to modernize and meet your customers’ needs:
A Guide to E-commerce Re-Platforming: Everything You Need to Know — www.contentful.com
Podcast Episodes
What's New for MACH? Growing Up and Forging Ahead in 2023 - The MACH Alliance Podcast
With composable commerce on the precipice of mainstream, Casper Rasmussen, MACH Alliance President, and Holly Hall, MACH Alliance MD, review the current MACH landscape and discuss 'growing up' the Alliance, and what's ahead for the movement and the category as MACH practices mature and permeate new industries:
Videos and Webinars
The 2nd Age of Martech with Scott Brinker
Scott Brinker, VP of Platform Ecosystem at HubSpot, on how this 2nd Age of Martech is bringing significant improvements to marketing technology and operations on all three of these dimensions — commercial software, professional services, and custom software:
Guides, Case Studies, and Reports
Microservices vs. APIs: Relationship and Differences Between Them
In this post, you’ll explore the relationship and key differences between microservices and APIs. You’ll also read when it's appropriate to use each one:
Microservices vs. APIs: Relationship and Differences Between Them — ninetailed.io
Upcoming Events and Webinars
Optimize React App Performance
Building dynamic React.js apps that avoid performance pitfalls can be challenging. Shaundai Person will show us how to optimize our components, hooks, and more.
Thursday, December 1st @ 6.30 pm GMT+1
Optimize React App Performance — www.learnwithjason.dev
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That’s it from our side.
Hope you’ll enjoy the content presented above.
Please let us know if you have any questions, comments, or feedback. Don’t hesitate to reach out to us by replying to one of the emails or emailing directly to me via esat@experiencestack.co
And, if you think your friends or colleagues might enjoy reading this newsletter, feel free to forward it to them 🤗
Till next time 😉